:root {
  --ink: #17211c;
  --muted: #5d6a63;
  --line: #dce4de;
  --paper: #fbfcf7;
  --soft: #eef4ea;
  --mint: #0f7d5c;
  --mint-dark: #09553f;
  --coral: #e2654b;
  --gold: #d6a247;
  --blue: #4d7c9a;
  --white: #ffffff;
  --shadow: 0 24px 60px rgba(23, 33, 28, 0.12);
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  color: var(--ink);
  background: var(--paper);
  line-height: 1.55;
}

a {
  color: inherit;
  text-decoration: none;
}

img,
svg {
  max-width: 100%;
}

.skip-link {
  position: absolute;
  left: 16px;
  top: -60px;
  z-index: 100;
  background: var(--ink);
  color: var(--white);
  padding: 10px 14px;
  border-radius: 6px;
}

.skip-link:focus {
  top: 16px;
}

.container {
  width: min(1160px, calc(100% - 40px));
  margin: 0 auto;
}

.narrow {
  width: min(820px, calc(100% - 40px));
}

.site-header {
  position: sticky;
  top: 0;
  z-index: 40;
  background: rgba(251, 252, 247, 0.93);
  border-bottom: 1px solid rgba(220, 228, 222, 0.9);
  backdrop-filter: blur(16px);
}

.nav-wrap {
  min-height: 72px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-weight: 800;
  font-size: 1.1rem;
}

.brand-mark {
  width: 34px;
  height: 34px;
  display: inline-grid;
  place-items: center;
  border-radius: 8px;
  color: var(--white);
  background: linear-gradient(135deg, var(--mint), var(--coral));
  font-weight: 900;
}

.site-nav {
  display: flex;
  align-items: center;
  gap: 3px;
  color: var(--muted);
  font-size: 0.9rem;
}

.site-nav a {
  padding: 10px 9px;
  border-radius: 8px;
}

.site-nav a:hover {
  color: var(--ink);
  background: var(--soft);
}

.site-nav .nav-cta {
  color: var(--white);
  background: var(--mint);
  padding-inline: 13px;
}

.site-nav .nav-cta:hover {
  color: var(--white);
  background: var(--mint-dark);
}

.nav-toggle {
  display: none;
  width: 42px;
  height: 42px;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--white);
  align-items: center;
  justify-content: center;
  flex-direction: column;
  gap: 5px;
}

.nav-toggle span {
  width: 18px;
  height: 2px;
  background: var(--ink);
}

.hero,
.sub-hero {
  padding: 78px 0 70px;
  overflow: hidden;
}

.hero {
  background:
    linear-gradient(115deg, rgba(238, 244, 234, 0.96) 0%, rgba(251, 252, 247, 0.94) 58%, rgba(255, 245, 230, 0.88) 100%);
}

.sub-hero {
  background:
    linear-gradient(115deg, rgba(238, 244, 234, 0.92), rgba(251, 252, 247, 0.98)),
    repeating-linear-gradient(90deg, rgba(15, 125, 92, 0.08) 0 1px, transparent 1px 84px);
}

.simple-hero {
  text-align: center;
}

.hero-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(360px, 0.95fr);
  align-items: center;
  gap: 54px;
}

.eyebrow {
  margin: 0 0 12px;
  color: var(--mint-dark);
  font-weight: 800;
  text-transform: uppercase;
  font-size: 0.76rem;
  letter-spacing: 0;
}

h1,
h2,
h3,
p {
  overflow-wrap: anywhere;
}

h1 {
  margin: 0;
  max-width: 860px;
  font-size: clamp(2.45rem, 7vw, 5.5rem);
  line-height: 0.97;
  letter-spacing: 0;
}

h2 {
  margin: 0;
  font-size: clamp(1.8rem, 4vw, 3.25rem);
  line-height: 1.05;
  letter-spacing: 0;
}

h3 {
  margin: 0;
  font-size: 1.15rem;
  line-height: 1.2;
}

.hero-lede,
.section-head p,
.split > p,
.hero-copy > p:not(.eyebrow) {
  color: var(--muted);
  font-size: 1.12rem;
}

.hero-lede {
  max-width: 680px;
  margin: 24px 0 0;
}

.hero-actions,
.cta-actions {
  display: flex;
  align-items: center;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 30px;
}

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 8px;
  min-height: 46px;
  padding: 13px 18px;
  border-radius: 8px;
  border: 1px solid transparent;
  font-weight: 800;
  line-height: 1.1;
}

.btn-primary {
  color: var(--white);
  background: var(--mint);
  box-shadow: 0 12px 26px rgba(15, 125, 92, 0.22);
}

.btn-primary:hover {
  background: var(--mint-dark);
}

.btn-secondary {
  background: var(--white);
  border-color: var(--line);
  color: var(--ink);
}

.btn-secondary:hover {
  border-color: var(--mint);
}

.btn-light {
  color: var(--mint-dark);
  background: var(--white);
}

.btn-ghost-light {
  color: var(--white);
  border-color: rgba(255, 255, 255, 0.6);
}

.proof-strip {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-top: 28px;
}

.proof-strip span,
.tag-cloud span {
  display: inline-flex;
  align-items: center;
  min-height: 36px;
  padding: 8px 12px;
  border: 1px solid var(--line);
  border-radius: 8px;
  color: var(--ink);
  background: rgba(255, 255, 255, 0.78);
  font-weight: 750;
  font-size: 0.92rem;
}

.mockup-scene {
  position: relative;
  min-height: 430px;
  display: grid;
  place-items: center;
  isolation: isolate;
}

.mockup-scene::before {
  content: "";
  position: absolute;
  width: 78%;
  height: 64%;
  border: 1px solid rgba(15, 125, 92, 0.16);
  background:
    linear-gradient(135deg, rgba(255, 255, 255, 0.72), rgba(238, 244, 234, 0.7)),
    repeating-linear-gradient(0deg, transparent 0 34px, rgba(23, 33, 28, 0.04) 34px 35px);
  border-radius: 8px;
  transform: rotate(-5deg);
  z-index: -2;
}

.pouch {
  position: absolute;
  width: 220px;
  height: 310px;
  border-radius: 10px 10px 18px 18px;
  box-shadow: var(--shadow);
  border: 1px solid rgba(23, 33, 28, 0.14);
  overflow: hidden;
}

.pouch-front {
  transform: translate(22px, 6px) rotate(4deg);
  background: linear-gradient(160deg, #f6fbf4 0 38%, #dcead4 38% 100%);
}

.mockup-scene.pet .pouch-front {
  background: linear-gradient(160deg, #fff8ed 0 38%, #f4d2bd 38% 100%);
}

.mockup-scene.supplement .pouch-front {
  background: linear-gradient(160deg, #eef7fb 0 38%, #c9dee9 38% 100%);
}

.pouch-back {
  transform: translate(-86px, 36px) rotate(-8deg) scale(0.88);
  background: linear-gradient(150deg, #1d2f28, #0f7d5c);
  opacity: 0.92;
}

.pouch-back span {
  position: absolute;
  inset: 46px 26px auto;
  height: 100px;
  border: 1px solid rgba(255, 255, 255, 0.35);
  border-radius: 8px;
}

.pouch-top {
  height: 24px;
  border-bottom: 1px dashed rgba(23, 33, 28, 0.28);
}

.pouch-label {
  margin: 54px 28px 0;
  padding: 22px 18px;
  min-height: 104px;
  border-radius: 8px;
  background: rgba(255, 255, 255, 0.85);
  display: grid;
  gap: 4px;
}

.pouch-label strong {
  font-size: 1.35rem;
  line-height: 1.05;
}

.pouch-label span {
  color: var(--muted);
  font-weight: 700;
}

.pouch-lines {
  display: grid;
  gap: 8px;
  margin: 34px 34px 0;
}

.pouch-lines span {
  height: 8px;
  border-radius: 8px;
  background: rgba(23, 33, 28, 0.16);
}

.spec-card {
  position: absolute;
  right: 14%;
  bottom: 18%;
  width: 132px;
  padding: 16px;
  border-radius: 8px;
  background: var(--ink);
  color: var(--white);
  box-shadow: var(--shadow);
}

.spec-card span,
.spec-card small {
  display: block;
  color: rgba(255, 255, 255, 0.74);
}

.spec-card strong {
  display: block;
  font-size: 2.1rem;
  line-height: 1;
  margin: 6px 0;
}

.section {
  padding: 86px 0;
}

.section-muted {
  background: var(--soft);
}

.section-proof {
  background: var(--ink);
  color: var(--white);
}

.section-proof p,
.section-proof .eyebrow {
  color: rgba(255, 255, 255, 0.76);
}

.section-head {
  width: min(790px, 100%);
  margin-bottom: 34px;
}

.section-head p {
  margin: 16px 0 0;
}

.feature-grid,
.industry-grid,
.guide-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 18px;
}

.industry-grid,
.guide-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.feature-card,
.industry-card,
.guide-card,
.quote-form,
.quote-aside {
  border: 1px solid var(--line);
  background: var(--white);
  border-radius: 8px;
  box-shadow: 0 12px 34px rgba(23, 33, 28, 0.06);
}

.feature-card,
.guide-card {
  padding: 24px;
}

.feature-card p,
.industry-card p,
.guide-card p {
  color: var(--muted);
}

.feature-card a,
.guide-card span,
.industry-card span,
.link-list a strong {
  color: var(--mint-dark);
  font-weight: 850;
}

.card-icon {
  width: 32px;
  height: 32px;
  display: inline-grid;
  place-items: center;
  border-radius: 8px;
  color: var(--mint-dark);
  background: var(--soft);
  font-weight: 900;
  margin-bottom: 18px;
}

.industry-card {
  overflow: hidden;
}

.industry-card > div:last-child {
  padding: 22px;
}

.industry-visual {
  height: 210px;
  background: linear-gradient(140deg, rgba(255, 255, 255, 0.7), rgba(238, 244, 234, 0.9));
  overflow: hidden;
}

.industry-visual .mockup-scene {
  transform: scale(0.58);
  transform-origin: center 22%;
}

.split,
.two-col,
.proof-grid,
.quote-grid {
  display: grid;
  grid-template-columns: minmax(0, 0.9fr) minmax(0, 1.1fr);
  gap: 56px;
  align-items: start;
}

.two-col {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.link-list {
  display: grid;
  gap: 12px;
}

.link-list a {
  display: grid;
  gap: 6px;
  padding: 18px;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--white);
}

.link-list a span {
  color: var(--muted);
}

.check-list {
  list-style: none;
  padding: 0;
  margin: 22px 0 0;
  display: grid;
  gap: 12px;
}

.check-list li {
  position: relative;
  padding-left: 30px;
  color: var(--muted);
}

.check-list li::before {
  content: "✓";
  position: absolute;
  left: 0;
  top: 0;
  color: var(--mint);
  font-weight: 900;
}

.process-list {
  display: grid;
  gap: 12px;
}

.process-list div {
  display: grid;
  grid-template-columns: 42px 1fr;
  align-items: center;
  gap: 14px;
  padding: 16px;
  border: 1px solid rgba(255, 255, 255, 0.16);
  border-radius: 8px;
}

.process-list span {
  width: 42px;
  height: 42px;
  display: grid;
  place-items: center;
  border-radius: 8px;
  color: var(--ink);
  background: var(--gold);
  font-weight: 900;
}

.process-list p {
  margin: 0;
}

.tag-cloud {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
}

.metric-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px;
}

.metric-grid div {
  min-height: 118px;
  padding: 18px;
  border-radius: 8px;
  background: var(--white);
  color: var(--ink);
  border: 1px solid var(--line);
}

.metric-grid strong {
  display: block;
  font-size: 1.8rem;
}

.metric-grid span {
  color: var(--muted);
  font-weight: 700;
}

.section-faq details {
  border: 1px solid var(--line);
  background: var(--white);
  border-radius: 8px;
  padding: 20px 22px;
  margin-top: 12px;
}

.section-faq summary {
  cursor: pointer;
  font-weight: 850;
}

.section-faq p {
  color: var(--muted);
}

.article-body h2 {
  margin: 34px 0 12px;
  font-size: clamp(1.35rem, 3vw, 2rem);
}

.article-body p {
  color: var(--muted);
  font-size: 1.06rem;
}

.article-callout {
  margin-top: 42px;
  padding: 26px;
  border-radius: 8px;
  background: var(--soft);
  border: 1px solid var(--line);
}

.cta-band {
  background: linear-gradient(135deg, var(--mint-dark), var(--mint));
  color: var(--white);
  padding: 64px 0;
}

.cta-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 28px;
}

.cta-inner h2 {
  max-width: 720px;
}

.cta-inner p {
  max-width: 720px;
  color: rgba(255, 255, 255, 0.78);
}

.quote-grid {
  grid-template-columns: minmax(0, 1.2fr) 390px;
}

.quote-form {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 16px;
  padding: 26px;
}

.quote-form label {
  display: grid;
  gap: 8px;
  font-weight: 800;
}

.quote-form .full,
.quote-form button {
  grid-column: 1 / -1;
}

input,
textarea {
  width: 100%;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--paper);
  color: var(--ink);
  padding: 13px 12px;
  font: inherit;
}

input:focus,
textarea:focus {
  outline: 3px solid rgba(15, 125, 92, 0.18);
  border-color: var(--mint);
}

.quote-aside {
  padding: 26px;
}

.contact-card {
  margin-top: 24px;
  padding: 18px;
  border-radius: 8px;
  background: var(--soft);
}

.contact-card span {
  display: block;
  color: var(--muted);
}

.contact-card a {
  font-weight: 900;
  color: var(--mint-dark);
}

.site-footer {
  padding: 54px 0 24px;
  background: #111a16;
  color: var(--white);
}

.footer-grid {
  display: grid;
  grid-template-columns: 1.4fr repeat(3, 1fr);
  gap: 34px;
}

.footer-grid p,
.footer-grid a,
.footer-bottom {
  color: rgba(255, 255, 255, 0.72);
}

.footer-grid h2 {
  font-size: 0.9rem;
  margin-bottom: 12px;
}

.footer-grid a {
  display: block;
  margin: 8px 0;
}

.footer-brand {
  color: var(--white);
}

.footer-bottom {
  display: flex;
  justify-content: space-between;
  gap: 20px;
  margin-top: 42px;
  padding-top: 20px;
  border-top: 1px solid rgba(255, 255, 255, 0.12);
  font-size: 0.9rem;
}

@media (max-width: 980px) {
  .nav-toggle {
    display: inline-flex;
  }

  .site-nav {
    position: absolute;
    left: 20px;
    right: 20px;
    top: 72px;
    display: none;
    flex-direction: column;
    align-items: stretch;
    padding: 14px;
    background: var(--white);
    border: 1px solid var(--line);
    border-radius: 8px;
    box-shadow: var(--shadow);
  }

  .site-nav.is-open {
    display: flex;
  }

  .hero-grid,
  .split,
  .two-col,
  .proof-grid,
  .quote-grid {
    grid-template-columns: 1fr;
  }

  .feature-grid,
  .industry-grid,
  .guide-grid,
  .footer-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .mockup-scene {
    min-height: 360px;
  }

  .cta-inner {
    display: grid;
  }
}

@media (max-width: 640px) {
  .container,
  .narrow {
    width: min(100% - 28px, 1160px);
  }

  .hero,
  .sub-hero,
  .section {
    padding: 58px 0;
  }

  h1 {
    font-size: clamp(2.25rem, 14vw, 3.7rem);
  }

  .hero-actions,
  .cta-actions {
    align-items: stretch;
  }

  .btn {
    width: 100%;
  }

  .feature-grid,
  .industry-grid,
  .guide-grid,
  .metric-grid,
  .footer-grid,
  .quote-form {
    grid-template-columns: 1fr;
  }

  .quote-form .full,
  .quote-form button {
    grid-column: auto;
  }

  .pouch {
    width: 184px;
    height: 270px;
  }

  .pouch-back {
    transform: translate(-58px, 30px) rotate(-8deg) scale(0.84);
  }

  .spec-card {
    right: 5%;
    bottom: 11%;
  }

  .footer-bottom {
    display: grid;
  }
}